Using an holistic approach to driver training and risk management can be effective. Offering different types of training and interventions can help to communicate what is important to you as a company, engage your staff and encourage a culture of accountability and safe decision making.

Training should include opportunities to make your drivers aware of your policies and procedures.  

Workshops and presentations provide an opportunity to focus upon the key safety messages and policies which you want to get across to your drivers. It provides a learning environment which is supportive, informative and interactive. We can share our experiences and identify learning opportunities.

Working with a group is also an opportunity to illicit feedback on your behalf. For example,  feedback about your policies and procedures during the workshop. After all, we all have opinions and ideas. Workshops and presentations are an opportunity for your staff to share their views.  What a potential opportunity to harvest ideas from your staff, at all levels, about different ways of doing things which may be more efficient or cost effective.

Does organisational perception of your safety culture and expectations actually match the reality? Have you ever thought about the opportunity workshops provide not only for your staff's continued professorial development, but as an opportunity for you to get real time feedback about what is working or could be done better?  Perhaps there is an opportunity for your staff to identify potential risks or working practices you are unaware of.  Perhaps suggesting different ways of working to improve safety you have not yet thought about?

Making sure that everyone understands safety is your number one priority sends out a powerful and clear message of intent.  Workshops and presentations can be an effective way of communicating this information.

Ask yourself how do you make sure everyone understands this message? What do you actually do to communicate, “Safety is our number one priority” to all of your staff?  Do you set the ground rules during induction training? Do you communicate this key information by giving out an employee handbook or directing staff to your policies and procedures they may never get around to reading. Is it is so important that it is obvious and taken for granted that everyone understands and is fully on board? Perhaps you already have in place a process to communicate face to face with your staff the importance of safety and you already have conversations which encourage a safety culture at all levels within your organisation.

Focusing on your drivers, what information do you provide them with?  How confident are you that everyone understands your expectations as a company? How confident are you that the leadership you are showing is effective in actually promoting safety?

What about questions around over loading vehicles, driver’s on road hours, meeting schedules, weekly mileage, journey planning, vehicle selection, knowing how to use in vehicle technology and the list goes on. What about speeding and license points, mobile phones, drink and drug driving. What about driving under the influence of medication?

What happens when things go wrong?  Who has responsibility for doing what and when? Does everyone know their roles? From dealing with reporting an accident, to damage to an alloy wheel, to knowing what to do when the car’s oil light comes on. All important day to day considerations which are easy to file under the ‘do not know what to do with this. I hope it will go away or someone else will deal with it' list.

Perhaps one of the most overlooked opportunities to reduce risk is provided by near misses. How do you capture this information?  Do you capture this information? What do you do with this information when you have it? How do you use it to prevent the same thing happening again? Are near misses given priority? Who investigates them and how. How do you communicate the learning points in real time, to who, when and how? How quickly are control measures put in place following a near miss? Do you know when your last near miss was?

Driver training? We have not even got in the vehicle yet!

  • Cost effective

  • Interactive

  • Engaging

  • Classroom based opportunity to share experiences and learning.

  • Opportunity for mangers to communicate key messages and policies

  • Effectively communicate safety as your number one priority

  • Focus upon risks drivers have to manage each day to stay safe

  • Raises awareness, decision making and understanding consequences

  • Feedback about your safety culture

  • Identify working practices or risks you are unaware of

  • Harvest staff ideas on how to improve safety

 ALL TRAINING IS SUBJECT TO OUR TERMS AND CONDITIONS. Click here for further information.

How can I help you to manage your road risk? Contact Alistair Stuart on 07813 824125 for more information or submit the form below.

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Making sure that everyone understands safety is your number one priority sends out a powerful and clear message of intent.
— Alistair Stuart B.Combined Studies (Hons), LLB (Hons) Managing Director Celtic Driver Training



 Include your on road safety policies and procedures

Distractions such as mobile phone use


Risk taking and perception

Drink and drug driving

Driving under the influence of medication

Raising awareness of road safety

Choices and consequences

Journey planning



Motorway driving

Vehicle breakdowns

Vehicle checks

Time pressure

Stress and anxiety whilst driving


Coping strategies

Reporting near misses

Driving offences

New technologies

Emotions and driving behaviour

Personality and driving behaviour

Preventing and dealing with road rage

Investigating near misses for managers

Empowering managers to manage road risk

Managing road risk