Reported road casualties in Great Britain: 2016 annual report shows there were 1, 792 reported road deaths in 2016, an increase of4 per cent compared with 2015. This is the highest annual total since 2011.

There were 44 per cent fewer fatalities in 2016 compared with 2006.

  • There were 24, 101 people seriously injured in reported road traffic accidents in 2016. However, comparisons of this figure with earlier years should be interpreted with caution due to changes in the way some police forces report severity. 
  • There were 181, 384 casualties of all severities in 2016, down by 3 per cent from 2015. The lowest level on record.
  • Motor traffic levels rose by 2.2 per cent between 2015 and 2016.

Click here for information about fatalities by region.

One person killed or seriously injured is one person too many.

We all have a responsibility to be, "working towards zero road casualties."

Companies also have clear responsibility under Health and Safety to effectively manage their on road risks. This goes beyond making sure vehicles are taxed and insured. The Corporate Manslaughter Act may eventually be used to hold to account those who have failed to protect their drivers.

This is not a call to action for companies to fear legislation. The reality is that responsible companies are already managing their on road risk, extending their traditional health and safety focus to include company drivers and are striving to do the best they can to make sure their staff stay safe. If you were not such a company you would not be reading this. A culture of safety, driven from the top down, understood and subscribed to by everyone, will already be helping you to effectively manage your risk. Although, you may have identified that you need some help or guidance. Also, there are always opportunities for continuous improvement.

However, responsibility goes beyond the risk of being prosecuted. If a member of your family was driving for your business you would want the best for them and to know they were safe. 'The family employee test' should apply to all of your employees who drive as part of their work, including those using their own vehicles.

The family employee test should apply to all of your employees who drive as part of their work, including those using their own vehicles
— Alistair Stuart


Record your findings

Evaluate the risks

Learn from near miss incidents

Encourage responsibility for a culture of safety from the top down

Ask your workforce for their ideas and opinions

Review, reassess and implement

No Action is not an option


Effective fleet driver training will reduce the risk of your drivers being involved in a collision or any incident when driving as part of their work. Effective training will not only provide your drivers with the tools they need to help them to stay safe but will also empower your managers to effectively manage your on road risk. 

Fleet training can save you money.  Your drivers can be introduced to simple eco- friendly techniques which can potentially increase mpg.  The Energy Saving Trust state that long term savings could be 3.7% to 6.2% (Energy Saving Trust)

Training can also be an effective way of communicating your road safety policies and procedures to all of your staff. For example, workshops are an opportunity to get together your drivers and managers and to focus upon the key messages you want to get across. Effectively communicating and marketing your safety culture to all of your staff.

Have you considered the personal benefits of providing driver training for your staff? Learning techniques which improve safety and reduce your costs also help to reduce your staff's on road stress. Better on road skill means safer progress and less time thinking about other drivers' behaviour, dealing with the driving task calmly, safely and creating more energy to focus on business and not their last drive.

Better driving can mean less stress, more positive focus on business, potentially leading to increased productivity.
— Alistair Stuart

Better driving skills are transferable to your employee's private life. Driving with family in the car, driving for pleasure or for domestic tasks becomes safer. Also, the skills which have been learned can be passed onto family members and friends.

"Working towards zero road casualties."

Reduce risk

Potentially save you money

Health and Safety Compliance

Effectively communicating and marketing your safety culture

Personal benefits of providing driver training for your staff


Contact Alistair Stuart on 07813 824125 for more information or submit the form below.

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